Author Archives

The Jackie Robinson Factor

The current US presidential campaign is arguably the most historic in modern history. It has all the elements that makes political debate in this country our true national pastime. We’ve had youth vs. age, conservative vs. liberal and men vs. a woman. For the political punditocracy their cup runneth over.
I confess, I’ve watched enough talking [...]

Back to Cupertino

I lived in Cupertino, CA back in the 60’s. That was a long time ago. The Santa Clara Valley was wall to wall orchards and every housing tract had an an elementary school and a park. Ozzie and Harriet didn’t live on our street, but they could have. It was downright placid. This was the [...]

Polling all landlines…

Today’s Reuters/Zogby poll, based on a sample of 1,089 “likely voters” drawn from listed telephone numbers, conducted Aug. 14-16, 2008, shows McCain over Obama by 46% to 41%. It is creating quite a stir nationally. Sorry to hear they disturbed a thousand napping seniors,  agoraphobic technophobes and residential burglars. Doesn’t it occur to these folks [...]

Giving up on LIFE

This is my official 911 call to all advertising copywriters. If you’ve ever used the word “LIFE” in any headline, body or web copy, it’s time to turn in your union card and head for Arby’s. They’re in desperate need of cheese slicers.  The ad landscape is awash in LIFEstyle messages. Enough! You’re sucking the [...]

Front Yard Game Reserve

Hey fellas, comfortable? Can I get you a glass of lemonade or some macadamia nuts?

Death of the BS Artists

Caustic relationships between Advertising and PR folk date back to the earliest days of modern truth stretching. So, all cards up. I’m an Ad Guy. And I admit, I’ve met some fairly interesting PR wonks over the years. None that I’d take home to meet the family, but good sorts. They snort in our direction [...]