For anyone in the business world breaking into their 40’s or 50’s, check out this excellent article on sustaining your business. It’s written by David C. Baker from Recourses, Inc. David is a very talented speaker and consultant to the Design and Ad biz. He touches brilliantly on the necessary steps to keeping your business [...]
At the Acme School of Advertising, we were taught to discuss absolutely anything with clients with the exception of religion and politics. In essence, keep it lively but never personal. It seemed reasonable enough at the time. Sports, movies and weekends at the lake were low risk. And yet, as we meet people we admire [...]
I lived in Cupertino, CA back in the 60’s. That was a long time ago. The Santa Clara Valley was wall to wall orchards and every housing tract had an an elementary school and a park. Ozzie and Harriet didn’t live on our street, but they could have. It was downright placid. This was the [...]
Caustic relationships between Advertising and PR folk date back to the earliest days of modern truth stretching. So, all cards up. I’m an Ad Guy. And I admit, I’ve met some fairly interesting PR wonks over the years. None that I’d take home to meet the family, but good sorts. They snort in our direction [...]